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Market Strategist

·1 min

mutual logo

We make digital content provably authentic at the hardware level.

AI-generated media is indistinguishable from reality. Software detection doesn’t work. At mutual, we’re building cryptographic signing directly into camera hardware, so content is authenticated the moment it’s captured.

Corporate introduction: Introducing mutual

The Role #

We’re starting with insurance (dashcam claims verification) but the technology applies to many verticals. We need someone to figure out which markets to pursue and how to reach them.

This is a mix of research, BD, and strategy. You’ll talk to potential customers, run pilots, and shape how we go to market.

What You’ll Do #

  • Customer discovery across verticals (insurance, legal, construction, logistics)
  • Run and evaluate pilot programs
  • Build relationships with enterprise buyers
  • Help define pricing and positioning

Requirements #

  • Can talk to enterprise customers without sounding like a robot
  • Comfortable with ambiguity, this role will evolve
  • Based in Korea or able to travel here frequently

Nice to Have #

  • Insurance or legal industry experience
  • B2B sales or BD background
  • Korean language fluency

What We Offer #

  • Equity commensurate with experience and impact
  • Ground-floor role at an early-stage company
  • Work on something that matters

Interested?jangyejun@snu.ac.kr

This post was drafted with the help of Claude. All research, decisions, and editorial judgment are my own.